YETI Ski Trip Hoodie 2018-present
Yamanashi English Teachers International (YETI) is a Japanese ex-pat club in the prefecture of Yamanashi. Every year in January and February there is a ski trip organized in Hakuba, Nagano. Participants can order a commemorative hoodie to signify the event.
I designed, all of the hoodies from 2018 in Japan, to present day in my current home of Calgary, Alberta, Canada.
As well as the hoodies I designed all printed and digital coupons, signs, and marketing materials used to help organize a massive event of over 160 participants per year.
The numbers of hoodies sold have increased from an average of 60 hoodies a year to well over 100 due to my participation.